The equivalent of 17 football pitches, the enormous area is being refurbished at a total cost of €9.3 million, revealing its brand new shiny glory in the shape of the BID Nikolai-Quartier at the latest in 2019. The all-encompassing overhaul by Europe’s largest Business Improvement District Project, or BID for short, aims to make the ‘heart of the Hanseatic city’ even more attractive. Included in the project are things like traffic routing and accessibility improvements, which should enhance the user experience.
In practice, this means renovating pedestrian areas and installing new street furniture in the entire quarter, as well as widening and repaving individual pedestrian zones like the Großer Burstah. The Alter Wall, Mönkedamm and Neue Burg will also see new trees planted and a speed limit of 20 to 25 km/h will be introduced. One thing is for sure: the retailers love it, and occasional passers-by and those working in the city will soon be able to experience Hamburg in a whole new way.